Ultra Jacket · 主動式加熱系統 · 全境溫控系列 · 冬季最強單品 · Jan 08, 2025

Ultra Jacket Craftsman Interview x Hokkaido Son-in-law Jerry｜I changed many people's minds

Ultra Jacket 職人訪談 x 北海道女婿 Jerry｜我改變了很多人的想法

I heard that Hokkaido, Japan, had an unprecedented heavy snowfall this year, so the TRANZEND photography team flew to Hokkaido during the heavy snow. I was very happy to meet Jerry by chance, and it was even more rare that I had the opportunity to chat with this entrepreneurial pioneer about every detail of life in a foreign place. As the winter continues to be cold, do you still not have an Ultra Jacket in your wardrobe? Listen to what Jerry says.

Hokkaido son-in-law──Jerry ──What is unforgettable is that my channel has changed many people’s minds

Jerry is a big boy who went to live in Hokkaido, Japan, and established his own company "Jstyle Hokkaido Co., Ltd." in Hokkaido. Its business scope covers car rental services, ski schools, etc. At the same time, Jerry created a Youtube channel "Hokkaido Son-in-law" to share his life with his family in a foreign place.

1. Please Jerry introduce yourself to the audience!

Hello everyone, my name is Jerry. I have a Youtube channel called "Hokkaido Son-in-law" with 240,000 subscribers. At the same time, I have established a company in Japan called "Jstyle Hokkaido Co., Ltd.", which includes car rental services, ski schools, etc.

2. Jerry is a character who spends a lot of time outdoors. What is his experience with functional jackets?

Generally, we think of functional jackets as having functions such as windproof, waterproof, and warm. Although they are quite practical in terms of functions, their appearance may not be that fashionable.

3. So, what feedback do you have after trying out TRANZEND's Ultra Jacket?

This time I am wearing TRANZEND's Ultra Jacket, which has all the functions of a functional jacket, but it is also very fashionable. I am a very lazy person, and I would like to have a jacket that can cope with all situations. TRANZEND's Ultra Jacket does it. There are many details that can be worn skiing. Even the coach at the ski school said to me when he saw me, "Eh? Boss, you look really different today. You look really good." Only then did I realize that a jacket can bring such a big change to a person.

4. As an entrepreneur, what kind of pattern does Jerry have in his clothing consumption habits?

In the past, I chose products that were perhaps of a lower price, but they were not worn for long and the quality was sometimes not very good. In the near future, I will gradually choose a brand that is willing to make good products, and I am willing to accept it even if the price is a bit high. For example, in this experience of TRANZEND, you can feel that they use very high-end raw materials and great tailoring. It takes a long time to buy a good product, and there is a big difference in the texture and skin-friendliness when you wear it. This proves once again that one coat can be used in many situations.

5. Jerry, since you started your business or created your YouTube channel, is there anything that has left a particularly deep impression on you?

The most unforgettable thing about my channel is that I changed a lot of people's minds. Through my videos, people can get a better understanding of Japanese society. Many young people chose Hokkaido, a beautiful place, when choosing a place to go for a working holiday after watching my videos, and many even moved to Hokkaido.

Any entrepreneurial venture is inseparable from good health. I hope that next year I can have more time to relax, share some of the company's business, have a good rest, or spend time with my family and children.